Dealer Takes the Road to Success
by Sandy Larson
Not all car dealers spend
their days traversing through maze-like car lots, endlessly negotiating
with potential customers. Some car dealers, like John DaRe of Orlando,
Florida, actually work from home. "I found out that the typical car lot
was not for me," says John, who started buying, fixing up, and then
re-selling cars at the age of 16. "Being tied down to one location was
John entered the auto wholesale industry in 1983 after co-founding
Atlantic Auto Brokers Inc. He quickly found this niche to be both
personally and financially rewarding. According to John, he and his
partner were selling 30-60 cars per month, only working from 9am to 2pm.
Seven years later, John formed his own company, Auto Concepts Inc.
Starting out with only himself and one employee, he quickly turned this
auto wholesale venture into another success. According to John, he
hired eight more people over the next 18 months, and together, they
began selling over 2,000 cars a year. "I really didn’t know how big of
a business this was until then," he recalls. "I was getting more
enjoyment out of helping people make money than I was running the
After constantly being approached by people who wanted to join his line
of work, John eventually put together a program which shows people
step-by-step how to buy cars at or below wholesale and sell them for
profit, all from the comfort of their own homes. John also put together
a separate program for those who simply wanted to buy cars wholesale,
either for themselves or their families.
Today, after 20 years in the industry, John still gets a thrill out of
buying and selling cars and enjoys helping others with his auto
wholesaling programs. "Our System Locating Vehicles is the main part of
the business I concentrate on now—locating cars for people, saving them
money, and making a nice profit doing so," he says. "It’s a good
feeling when everybody wins."
CAR DEALER LICENSE
John DaRe has worked in the
auto wholesale industry for over 20 years.